A couple of days ago I bought a bottle of Evian Natural Spring Water. I was admiring the design of the bottle. A friend of mine then told me that Evian had recently released a new luxury bottle that was specifically featured in fine dining establishments like hotels, restaurants, and clubs. So I decided to find out more about it.
The new bottle is called the “Palace Bottle” and it’s absolutely stunning. It not only has a sleek shape that reflects the brands heritage in the French Alps, but there is also a pourer built into the cap and a sleek coaster to catch the condensation. Evian has been known to cater to a customer that demands the highest quality and style, and with the bottle's stylish accessories, Evian becomes a unique fine dining drinking experience.
Creating new and innovative packaging is nothing new for Evian. The company has been involved in fashioning creative products and packaging for decades, including unique designs like the Nomad sports bottle, limited edition teardrop glass bottle, flip-cap bottle, 2007 French Alps bottle, hot pink label, and the 2006 limited-edition Romero Britto glass bottle. It’s quite amazing that they are able to market a simple product like water to such a vast audience because there are simply so many environments in which their consumers enjoy the brand: at a club or spa; the gym or beach; at work or home; and so on.
An Evian Fit For a King?
1 comment:
during the year 2000 new years, my parents went to a new years event and came home with $100 bottles of evian made for that event that they were giving away for free.
clearly water is expensive... so expensive it could be made of gold...
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