Snickers Marathon: For Those Days You Bite Off More Than You Can Chew

While I am highly skeptical of Snickers putting out a legitimately non-disgusting "energy bar", I have to admit, I like these new ads. They depict people using muscles they didn't know they had, straining themselves doing ordinary, everyday activities, suggesting you need a Snickers Marathon Bar. It's cute, concise, and makes a half decent point, that sometimes you need a boost though the day because life may throw you half a dozen curve balls by lunch. I'm not sure I'm entirely convinced a candy bar is the way to go in such a situation, but it's a valid enough argument that I'm sure many will be stocking up on them soon enough.