cool ad.

This ad came out of an agency called JWT in Cairo Egypt from 2006. It's a Lipton Green Tea advertisement showing the string from a tea bag coming out of a bush shaped like a mug. This could work as an installation where it might appear in outdoor parks or as a 2D ad in a magazine or as a poster. It's such a simple idea that makes you stop and think. Yet the idea comes across clearly, especially once you read the tag that says greentea. It's a fresh and unique way of looking at advertising- using the objects we already have around us to rely concise messages.