Japan

I don't know if this kind of thing is too rude but I am going to talk about Japan as a brand. This sort of concept came to me when I was browsing Engadget and noticed that Japan has now developed a ROBOT that can cook meals, greet people for breakfast, and have hands so soft that it may grip bread. The funny thing about this is that Japan's identity has been about being technologically superior to other countries and in popular North American media, robots are always seemingly the ones that will be the end all to humanity. Japan has branded themselves as pretty much the ONLY country in the world to produce robots to do tasks like this. ( There are MORE examples but I'll focus on this one )

The link to the article is here: Robot with soft hands

Now the fact that they are focusing a lot of attention on robots it is scary how back in the late 70's early 80's Japan had produced many animes with robots as friends, or robots that were so life like, people befriended robots rather than other humans.

You may be reading this and saying to yourself, "Japan isn't a brand... it's a country dumbass" or "you can say the same about Samurai's and Japan..."

If you look at any country and try to find something about them that distinguishes their identity from any other country I can say that everyone of you will agree that Japan's identity is about technology. If you ask me it's only going to be a few years before you start seeing large Gundams being the main military weapon of Japan...
thus the end of the world.